A recent article on the HR Daily Advisor platform positioned global banking company Citi as a best-practice example of a business that understands the positive impact of volunteerism on employee recruitment and engagement.
The company has always taken care to ensure that their employee experience accounts for their alumni too, and this includes an annual Global Community Day. On this day each year, 100,000+ Citi employees and alumni join hands to do good in their respective communities by contributing to 1,500+ ongoing charitable initiatives that serve the needs of the most vulnerable members of their societies.
Volunteerism At Its Best – How Citi & Its Employees Make a Difference
A few of the causes to which Citi, its employees, and alumni contributed their skills and time most recently include:
● Feeding Children Everywhere. This NPO is dedicated to creating a hunger-free world. They have implemented sustainability goals to reduce their carbon footprint and to eliminate the utilization of harmful plastics. This commitment also includes helping to create self-sufficient and sustainable communities throughout their program areas. Citi volunteers assembled 200,000+ healthy meals to be distributed throughout the NYC community.
● National Recreation and Parks Association. The NRPA is the leading non-profit organization dedicated to the advancement of public parks, recreation, and conservation. Their work draws national focus to the far-reaching impact of successes generated at the local level. In Arizona, the group contributed to beautifying state parks. Miami Children’s Initiative. In Florida, Citi volunteers painted and cleaned public spaces as their contribution.
● Wagner Farm Arboretum. In New Jersey, the group did planting in support of this NGO to help increase environmental awareness. Wagner Farm Arboretum seeks to enrich, educate, and inspire the community by increasing environmental awareness and recreational opportunities, and to meet the needs of children and adults who desire a connection with nature and an appreciation of open space.
● Habitat for Humanity. Habitat for Humanity is a long-established charity platform that helps people to repair and improve their own homes and neighborhoods. They also work with local communities to address a variety of housing needs after natural disasters and advocate to raise awareness and support for decent and affordable housing around the world. In Canada, Citi volunteers upped tools to support his worthwhile initiative.
DID YOU KNOW? Research has established a strong relationship between volunteering and good health – those who volunteer have lower mortality rates, greater functional ability, and lower rates of depression later in life than those who do not volunteer.
There is a lot to be said about the engagement potential of volunteerism. As a company, Citi makes sure to extend volunteering opportunities to their alumni as well – reaching beyond their current employee pool to give their whole extended network the ability to give back to their respective communities. This not only creates a happy, healthy culture by helping those in need but also improves retention in the long run.
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